Customer Relations Equal Sales,
Customer Satisfaction and Customer Retention
If you are not striving to build the best customer relationships possible with those you encounter in your organization, then you are failing as a service professional.
Everyone from front-line customer service representatives to senior management has a responsibility to do what it takes to secure customer trust and continually focus their efforts (and those of the organization as a whole) on meeting customer needs, wants and expectations. Delivering excellent customer service should be not only a goal; it should be the goal every day that you go to work.