Powerful Strategies for Strong Internal Customer Relationships

Internal customers are organizational or contracted employees to whom you provide information, products, and services. These people typically use what you offer to deliver service to their customers. Unfortunately, many employees fail to realize the importance of developing powerful strategies for building and maintaining strong internal customer relationships. That is too bad because internal customers are just as important as those outside the organization. Still, some employees fail to realize that everyone in the organization is a customer service provider, even if they work behind the scenes in a support function. This is why you should never forget that you are an important part of the customer service chain no matter what your job title.

The following are powerful strategies for building and maintaining strong internal customer relationships.

Develop positive relationships. Make an effort to greet others pleasantly each day and display common courtesies such as saying “please” and “thank you.” Do not forget the power of such simple acts. The impact of your success and that of your internal customers depends on the strength of your internal relationships.
Listen objectively. When another employee has an idea, take the time to listen and discuss it. This is especially true when it affects external customers. Keep an open mind and consider the merits of what is offered before responding or making a decision on any action needed.
Take time to get to know more about your internal customers. Possibly takes breaks with your internal customers. Go to lunch or talk before or after work in order to get to know them as a person and not just as another employee. People are more likely to provide better internal customer service when they like the person they are serving. Learn about customers on a personal level and about the job that they do. This can lead to a better understanding of what they might have to offer and how you might be able to assist them. The result might be that your job and service to your customers might become easier. Taking these simple steps can also give you a better understanding of the organizational structure and departmental functions.
Show appreciation for the help provided by others. If someone goes out of his or her way to assist you, take the time to acknowledge it. This could be a text or email message, or more powerfully, a hand-written note. Depending on the effort of the person, perhaps give a small reward. For example, give a hand-baked jumbo cookie along with a personalized thank-you note for any extra effort they provide to help you.
Acknowledge the contributions of others. Most people like to be appreciated. An important thing to remember is that you should always give credit for work done by others and never claim it as your own. The latter can lead to resentment and actually get you fired.
Avoid office politics and gossip. One of the quickest ways to get a bad workplace reputation is to become the person who acts like a pollinating bee. Do not move from one person to the next sharing stories that you have collected about things that are going on in the office or with another employee. That type of behavior can quickly tarnish your reputation. Such actions cause loss of productivity time that you can use to better serve your customers. They can also, gain you a reputation as someone who is not trustworthy or is unprofessional.
Respect diversity. Today’s customer base is diverse including people all shapes, sizes, abilities, and backgrounds. Employees must learn about and appreciate people and groups who may look different in order to appreciate varying views, values, and beliefs. This pertains to both external and internal customers. Since we spend the major part of our lives interacting with others in workplace and job situations, everyone benefits from a better understanding of people. Just because someone might look or act differently, have an accent, or not have the same knowledge or abilities as you does not mean there is something wrong with him or her. Embrace and respect diversity for the benefit of all internal and external customers.
Help others. Even if it means you have to put out extra effort, take the time to assist your internal customers. If you cannot do so immediately, negotiate a time when you can help. People will likely remember your generosity and willingness to assist them when a time comes where you need help.
Be reliable. Whenever you commit to something, you should follow through by delivering as promised. This includes meeting deadlines for information needed by others in your organization. In many cases, someone might request materials or products needed to serve their external customer(s). If the need is not addressed in a timely manner, external customers may become dissatisfied and the trust with your internal customer can be lessened. Another potential effect is that those internal customers may be penalized for poor performance. Ultimately, your failure to meet deadlines can also cause the organization to lose business revenue and suffer ill effects from negative publicity. Likely, this chain of events will have negative consequences for you.

The powerful strategies for building and maintaining strong internal customer relationships in this article are important to your success. While they can help improve relationships, continue to search for additional ideas. That can improve your ability to deliver stellar service to all customers.

The books Customer Service Skills for Success, Please Every Customer: Delivering Stellar Customer Service Across Cultures and How to Be a Great Call Center Representative provide additional powerful strategies for building and maintaining strong internal customer relationships and for delivering stellar service to internal and external customers.

Create a Positive Customer Service Culture by Making Customers Feel Valued

by Robert W. Lucas

Create a Positive Customer Service Culture

by Making Customers Feel Valued

Organizations are often chasing the illusive loyal customer. Various research studies have shown that it costs less to keep a good customer than it does to attract new ones through expensive marketing and incentive programs. Related to this, it seems logical to focus on converting new and occasional customers into loyal customers who return regularly and tout the organization’s benefits and customer-centric approach.

Alas, many managers, organizational leaders, and frontline customer service representatives simply do not get the whole concept of keeping loyal customers who use the organization’s products and services. These managers try to hold costs down by hiring inexperienced and low-cost employees, do not want to invest a lot of money in training staff (other than rudimentary product and service knowledge), and offer no real support for the customers they already have.

If you work for an organization and want to create an environment that is known for stellar customer service and customer-friendly people and policies, consider the following strategies to help make customers feel valued.

Hire personalities, not bodies. It takes a special person to be successful in a customer service environment. Strive to find people who are focused on interacting with others, seem to enjoy the service environment and life in general and sincerely want to help others. Product and policy knowledge can be taught to most new employees, as can the requisite skills necessary to successfully interact with new and current internal and external customers (e.g. interpersonal communication skills, knowledge about various demographic groups, team building, and other similar skills).

Prove that the organization and employees value customers. Create policies and procedures that are customer centric (e.g. return policies, hours of operation, and allow employee empowerment so that they can make decisions without a supervisor’s approval).

Train employees to recognize regular customers. People like to be seen as a person and as someone who is appreciated and valued by the organization. Customer service training sessions should stress this important fact and encourage employees to use a customer’s name when greeting and throughout a conversation. Memory improvement might be added to the training schedule to aid people in developing better memory and aid recall of customer names and faces.

Develop customer recognition and incentive programs. If customers are not rewarded for their continued business, they are likely to go elsewhere, especially if service breaks down or they encounter a problem. Reward good customers with discounts, personal communications (e.g. a greeting and coupon on their birthday, anniversary or other special occasions) and a warm welcome when they contact the organization. Instruct employees to focus on the human part of a transaction first (e.g. a warm greeting or comments about previous contacts, purchases or visits) before moving to the business of why they contacted the organization and what can be done to assist them.

Doing these simple things and others can make a world of difference to many customers and can often make the difference between a transient and a loyal customer. For additional customer service tips and strategies for creating a positive customer service environment where visitors demonstrate brand and customer loyalty as a result of receiving excellent customer service, get a copy of Customer Service Skills for Success.

The Cost of Poor Customer Service

by Robert W. Lucas

The Cost of Poor Customer Service

A recent experience with Century Link recently validated what I regularly tell customer service workshop participants and readers of my customer service books. I thought I’d share it with you along with customer service success tips that can improve customer service in any organization.

To reduce expenses, I decided to switch from my current Internet and cable provider to bundle those services along with my phones with Century Link. The technical process was fairly smooth, but the customer service support (or actually the lack of) has been a nightmare. On Monday after signing the agreement on the previous Thursday, I was on the phone for 4.5 hours with four different customer service representatives and a supervisor trying to resolve an issue related to the switch. On Wednesday, I spoke to three different Century Link employees, on Thursday two technicians came out to do the actual change over for Internet and cable and on Friday I was on the phone from 9:50 a.m. to 12:38 p.m. with seven customer service representatives and two supervisors. All for basically the same concern that I had.

In a nutshell, each person I talked to said the issue was resolved with my phone settings and service and that everything was set as promised in the agreement. In truth, that was not the case and I had to call back (multiple times) to let them know it was not resolved. I then had to repeat the story and what the previous person had said or promised (like many customers I am one of those people who write down the time periods of a call, name of the person I talked with and what was said in case something goes wrong). In virtually every new call situation, I was told there were no notes from the previous all in the system and that what was promised had actually not been done, so we had to start all over.

During the process over several days, there were three disconnects when the customer service representative attempted to transfer me or put me on hold. My phone was even totally disconnected at one point for almost a day because of an error on the part of one of the customer service agents. And the story still goes on unresolved as I wait for a second technician to arrive today…

Through all of this, there was a respite from the torture that I was enduring. An angel in the guise of a supervisor named Joan. Unlike a previous supervisor who listened to my issue and offered nothing but two unacceptable solutions, with no apology for my inconvenience or trouble, she took appropriate steps to get a repair call scheduled, apologized numerous times, did resolve a couple of the issues I had, and gave me a credit due to the phone disconnect. It was only when she transferred me to the repair department line that the torture came back with dropped calls and people who one after another told me incorrect information or failed to follow through.

This entire experience reinforced to me the importance of proper customer service training for anyone who is going to deal with customers on the front line. Everything that they do and say will likely have far-reaching implications for the representative and their organization. For example, I have told at least four of the friends of my experience and I am now relating it to you.

If you are a customer service representative dealing with external customers or an employee with internal employees, make sure that you take the following actions with every customer contact in order to better ensure a positive outcome and experience for your customers and potential customers:

Learn everything possible about your organization’s products and services. Customers assume that when someone answers the phone to represent an organization that they can truly assist with questions and issues.

Do not use statements that belittle your role and authority. For example, “I’m only an order taker.” In such instances, your customer immediately discredits you and asks to speak to someone with authority and advanced knowledge. They are also likely to become very irritated at having wasted their time with someone who could not have helped them in the first place.

Avoid tentative language. Customers call for a reason; not to just chat with you. They normally have a question, concern, or problem that they need your assistance in resolving. The last thing they want to encounter is a customer service representative who uses statements, such as, “I think,” “I’ll try,” “Maybe I can,” or similar non-committal phrases. Tell you, customers, what you can do, not what you think you can or cannot do. Statements such as, “I can/will” go a long way in reassuring the customer that the correct information will be provided or action will be taken.

Always maintain a positive attitude. Customers generally do not care what kind of day you are having, issues you face on the job and restrictions that you have in the workplace. They want quality customer service and to receive help with their situation or question. If you cannot provide this, you should not be answering a phone or making contact with a customer.

Do what you say that you will. Under-promise and over-deliver should be your motto. Do everything you can to assist the customer and if you do not have an answer or authority, get them to the correct person.

NEVER do a blind transfer. This is a situation where you attempt to transfer a customer to another person or department for further assistance and once that party picks up, you disconnect from the call. In many instances (such as mine) the number to whom you transferred the customer is not the correct one or there is music or recordings playing. Get an actual person on the line when transferring, ensure that they are the right person for the issue that you’ve explained to them and then reconnect to the customer. Introduce the customer to the second representative, thank them for calling and them professionally disconnect. Your job is done at that point. In my case above, there were at least three instances where I got transferred to a number only to have the call disconnect or have to go through a voicemail option system that ultimately led me back to the customer service department from which I was originally transferred in the first place.

Put yourself in the customer’s place. How would you feel if you experienced negative service such as I described at the beginning of this article? Chances are you’d be looking for a way to vent and share your experience with others.

In my case, I shared my thoughts and suggestions for improvement with Joan and asked her to send them up to her chain of command. With all the notes I took throughout the various calls, I could write a letter to the president of Century Link, as I’ve done numerous times in the past to other organizational leaders. In this case, the issues are so egregious and diverse, and the blatant lack of service is so obvious; I can only assume that the managers at Century Link already know about them, but choose to ignore them and do not properly train their staff.

Unfortunately, in a downsized world where organizations continually raise prices and look for ways to cut expenses, customer service training is viewed as a “nice to do” function, but is often limited or cut entirely. In the latter case, managers depend on other more senior customer service agents to conduct on-the-job training. That typically leads to poor quality of customer service, misinformation and people using a variety of techniques based on what they were taught. In the end, the customer, you and your organization suffer.

For more ideas on customer service strategies on how to meet customer expectations, deliver excellent customer service, increase customer satisfaction and loyalty, and reduce customer attrition, get copies of Customer Service Skills for Success and How to Be a Great Call Center Representative.

Causes of Customer Service Breakdowns – Being Preoccupied

by Robert W. Lucas

Causes of Customer Service Breakdowns – Being Preoccupied

There are numerous reasons why customer service breakdowns occur. These run the spectrum from lack of sound customer service skills to bad customer service representative attitude.

In today’s hectic workplace where customer service representatives are constantly multitasking, it is sometimes easy to forget that your customers are a priority. Being preoccupied and not giving full attention to a customer is one quick way to cause a service breakdown. This is often due to trying to juggle multiple tasks or simply failing to care about the quality of customer service that you deliver.

If you have ever called or visited an organization only to have them put you on extended hold while they performed some task? Have you ever visited an organization where a customer service representative failed to acknowledge your presence and serve you right away? If you answered yes to either of these questions, you know how your customers might feel under similar circumstances. If you must put someone on hold while on the phone, do so only if you are currently serving another customer or you have no other option, but make sure that you explain why they are being asked to wait and how long it will take to get to them.

To prevent possible negative situations with customers from developing, if a customer arrives and you are performing an administrative function, such as filing, calculating, writing, or stocking, quickly get to a point where you can pause and serve the customer. In the meantime, take a moment to make eye contact, smile and either tell them or non-verbally (by holding up a single index finger) that you will be with the customer as soon as possible. This is an especially important action when dealing with someone from a culture in which relationships are an important aspect of business (e.g. the Middle East, Hispanic cultures, and Asia). Such efforts may not satisfy everyone, but they work with most customers, who understand that many service providers are doing more with fewer human assets these days.

To learn more customer service tips, ideas and strategies that might help prevent customer service breakdowns and how to better deliver excellent customer service to your internal and external customers, check out Please Every Customer: Delivering Stellar Customer Service Across Cultures and Customer Service Skills for Success.

Customer Service Is Driven By Many Factors

by Robert W. Lucas

Customer Service Is Driven By Many Factors

Any customer service professional who has been on the job a period of time will tell you that dealing with internal and external customers can be a challenge at times.

To succeed in providing excellent customer service requires patience, a desire to help others and sound customer service skills. As the world becomes more global and you encounter people of all types and backgrounds, you will be required to gain new talents and insights, and to continually update your knowledge and skills. Sound customer communications and better understanding of people, in general, can lead to more satisfied and loyal customers in the long run.

Customer Service Quote – Michael LeBoeuf

by Robert W. Lucas

Customer Service Quote – Michael LeBoeuf

Organizations and customer service representatives that go out of their way to identify customer needs, wants and expectations, have a better chance of increasing brand and customer loyalty than competitors who do not.

By working hard to create a customer-centric organization, businesses increase the likelihood that customers will return and tell others about their positive service experiences.

For proven customer service ideas and strategies for building a strong service culture and delivering stellar customer service in your organization, get copies of Customer Service Skills for Success, Please Every Customer: Delivering Stellar Customer Service Across Cultures and How to Be a Great Call Center Representative.

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Here are a few more quotes from Michael LaBoeuf…

A satisfied customer is the best business strategy of all.
The world is your mirror and your mind is a magnet. What you perceive in this world is largely a reflection of your own attitudes and beliefs. Life will give you what you attract with your thoughts think, act and talk negatively and your world will be negative. Think and act and talk with enthusiasm and you will attract positive results.
Every company’s greatest assets are its customers because without customers there is no company.
The greatest management principle in the world is: ‘the things that get rewarded and appreciated get done.’
All of us live at the feeling level, and our feelings are in large part a result of the way we perceive things. You observe or are told something, you interpret it, and only then do you have a reaction at the feeling level. The point is that feeling is preceded by perception, and all of us are capable of controlling our interpretation [the associations and assumptions] of what we see. If we can control our interpretation, then it logically follows that we can exercise some control over our feelings as well.
The most important key to successful investing can be summed up in just two words-asset allocations.
When you write down your ideas you automatically focus your full attention on them. Few if any of us can write one thought and think another at the same time. Thus a pencil and paper make excellent concentration tools.
Too many start-up business fail simply because their owners continue to think and act like employees.
The ultimate goal of a more effective and efficient life is to provide you with enough time to enjoy some of it.
It’s important for you to understand that stock and bonds go up-and they go down. You need to be comfortable with that fact.
As for worrying about what other people might think – forget it. They aren’t concerned about yours. They’re too busy worrying about what you and other people think of theirs.
We talk about saving time and killing time when actually we can’t do either. We have no choice but to spend it at a constant and flowing rate.
The things that get rewarded, get done
Knowing nothing about investing might be a benefit. You won’t have to unlearn many popular beliefs propagated by Wall Street and the media that aren’t true.
Index investing is an investment strategy that Walter Mitty would love. It takes very little investment knowledge, no skill, practically no time or effort-and outperforms about 80 percent of all investors.
Adversity is an experience, not a final act.

Internet Customer Service Quote – Doug Warner

by Robert W. Lucas

Internet Customer Service Quote – Doug Warner

The customer service profession continues to evolve as new technology is developed and improved on a regular basis. With each new generation of computers, tablets, smartphones and other devices designed to connect people, the opportunities for business applications continue to evolve.

The customer service representatives of today must be adept and interpersonal relationships, knowledgeable about diversity and their organization’s products and services. They must also have pertinent software and technology skills in order to interact with and satisfy the needs of their customers.

As Doug Warner is credited with saying:

About Robert C. Lucas

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

Characteristics of Organizations with Strong Customer Service Cultures

by Robert W. Lucas

Characteristics of Organizations with Strong Customer Service Cultures

Many organizations struggle to gain and maintain strong customer and brand loyalty. However, what they often fail to do right is to create a service culture that nurtures and supports customers.

The following are some common characteristics for leading-edge customer-focused organizations that you might use to help create a positive customer service culture in your own organization.

They have and support internal customers (for example, peers, co-workers, bosses, subordinates, people from other areas of their organization) and/or external customers (for example, vendors, suppliers, various telephone callers, walk-in customers, other organizations, others not from within the organization).
Their focus is on determining and meeting the needs, wants and expectations of customers while treating everyone with respect and as if he or she is special.
Information, products, and services are easily accessible by customers.
Policies are in place to allow employees to make decisions in order to better serve customers.
Management and systems support and appropriately reward employee efforts to serve customers.
Reevaluation and quantitative measurement of the way business is conducted is ongoing and results in necessary changes and upgrades to deliver timely quality service to the customer.
Continual benchmarking or comparison with competitors and related organizations helps maintain an acute awareness and implementation of best service practices by the organization.
The latest technology is used to connect with and provide service to customers, vendors, or suppliers and to support business operations.
They build relationships through customer relationship management (CRM) programs.

For additional ideas and strategies for building a strong service culture, get a copy of Customer Service Skills for Success.

About Robert C. Lucas

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

How to Improve Customer Satisfaction

by Robert W. Lucas

How to Improve Customer Satisfaction

Customer satisfaction is different from one person to the next. Thus, the answer to “How do I improve customer satisfaction?” is a complex one to answer. At the root of the solution is the acceptance by customer service representatives and others in an organization that all internal and external customers are unique and have different needs, wants and expectations. They must, therefore, be addressed as individuals and not as a group based on outward appearance (e.g. race, gender, age, ethnic or religious background and other factors typically used to label people).

Obviously, training and education to raise awareness about factors related to human behavior, diversity, customer service skills, interpersonal communication, and the organization’s products and services are crucial in providing quality service. Successful organizations and managers realize this and strive to provide quality information to everyone in their system on a regular basis. Above that, it is the individual service provider’s responsibility to adopt an attitude focused on customer-centric behavior and actively take opportunities to discover customer needs, wants and expectations and then apply their knowledge and skills to satisfy them.

While there is no one solution to the issue of customer satisfaction, there are many roads to success if service providers take the effort to act in a professional manner and work with customers to partner on successful outcomes for both the customer and the organization.

To get a better understanding of factors related to different customer groups and potential strategies for identifying and addressing their needs, wants and expectations, get copies of Please Every Customer: Providing Stellar Customer Service Across Cultures, Customer Service Skills for Success and How to Be a Great Call Center Representative.

Quote on Internal Customer Service – Jan Carlzon

by Robert W. Lucas

Quote on Internal Customer Service – Jan Carlzon

A group of people, often overlooked by many customer service representatives and employees in organizations, are the “internal customers.” These are the peers, supervisors, and fellow employees throughout an organization. In many instances, these folks are in support positions in departments that are served by others in the organization.

Internal customers are people to whom and from whom you provide or receive information, products, and services. These might be people you depend on to get the information needed to complete your monthly reports or who depend upon you to provide materials or data for them to do their jobs.

The key to providing professional internal service is for everyone in the organization to adopt a customer-centric approach to interactions with other employees. Requests for information, products, and services should be viewed as just as important as those received from external customers in any situation. The only exceptions would be if there is an external customer waiting for service. In such instances, you should professionally inform your internal customer of that fact, provide service to the external customer and then get back to your internal customer in a timely fashion.

Jan Carlzon, former CEO of SAS Group famously made the following statement regarding internal customer service:

Learn All About Robert C. ‘Bob’ Lucas Now

Understand Why He is an Authority in the Customer Service Skills Industry

Robert C. ‘Bob’ Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.